17 Best At-Home Hair Colors Brands and Kits, Reviewed for 2024

hair color brands

Dull hair is never the look you want, so whenever your strands are feeling a little blah, reach for this at-home hair gloss. Its formula works to enhance your current hair color and will leave your hair as soft and shiny as the Jenner sisters’. So to help you narrow down all the different home hair color options, I combed through hundreds of tester reviews and spoke to celebrity colorist Amanda Lee to roundup the 17 best at-home hair colors for 2023. This permanent hair color line is available in 52 shades, including tons of color variations for brunettes, blondes, redheads, and everyone in between. Test out a new hair shade or refresh the one you have as you deep condition strands with Moroccanoil’s innovative temporary color-depositing mask, a GH Beauty Award winner.

L'Oréal Professionnel Majirel Permanent Crème Color

In pharmaceutical sciences with concentration in cosmetic science from the University of Cincinnati. Danusia has over 10 years of experience in the personal care industry including formulation, product development, claim evaluation and efficacy testing. The GH Beauty Lab's most recent at-home hair color test included 136 consumer testers and 160 human hair swatches. In total, Lab scientists exposed colored hair samples to UVA light for 800 hours and tallied 2,712 consumer survey responses.

IGK Permanent Color Kit

Bleach can seriously damage your hair, mess up your color, or irritate your scalp if you don't follow the instructions perfectly. That being said, all of the bleach kits on this least have been vetted, and when used correctly, can give you amazing results. Okay, so normally, I wouldn’t recommend doing your own highlights (they’re so easy to mess up!), but this kit makes it simple.

hair color brands

L'Oreal Paris Colorista Bleach Ombre

We recommend using a second mirror (or a friend/partner) to make sure you've covered all your strands on the back of your head when you apply. In Lab evaluations, it scored high for giving a natural look, 79% of testers said it left their hair soft and shiny and 90% said it didn’t cause irritation. The hair color also comes in a huge range of 50 shades from very light blonde to dark blue-black. "Easy to apply and left hair extremely soft, even without conditioner," a tester reported.

If you’re trying to go all out with your hair color, this is the brand for you. With colors ranging from bright pink to deep violet, this semi-permanent hair color will last you four to six weeks. Just be sure to wash with a sulfate-free shampoo post-dye—they’re formulated to make sure your color doesn’t fade.

Best Box Hair Dyes $10 and Up - E! NEWS

Best Box Hair Dyes $10 and Up.

Posted: Fri, 19 Apr 2024 07:00:00 GMT [source]

L'Oréal Paris Excellence Creme Permanent Triple Care Hair Color

There are 29 shades, including a few neon hues that glow under black lights and metallic pastels that really do shimmer. Since this is a semi-permanent treatment, it's not a serious commitment. That said, if you apply to super light hair (which we tried), it can take months to fully fade out, especially the darker shades, like blues and greens. We should also note that it works best on pre-lightened or naturally blonde hair. They provide real-life feedback on resulting hair shine, softness and smoothness, as well as color fade over four weeks after application. The GH Beauty Lab regularly tests at-home hair dye with both consumer testers and in controlled Lab tests.

Best At-Home Hair Color to Cover Gray

This demi-permanent hair color brand is an excellent choice if you're pleased with your color but want to brighten dullness and enhance shine. Redken has been around for decades and for good reason—the brand creates gorgeous toning colors, especially on blondes. Rez and Walker both use Redken Shades EQ for in-salon toning, glossing, color-correcting, and blending white or blonde hair. "I have used almost every brand of semi/demi gloss out there, and nothing compares," says Walker.

Best ammonia-free hair dyes: 10 top picks - Health shots

Best ammonia-free hair dyes: 10 top picks.

Posted: Thu, 25 Apr 2024 07:00:00 GMT [source]

Thanks to the brand's MicroLight technology, it coats each hair with reflective, illuminating micro-particles. "The shine after using them is like freshly cleaned glass," Walker adds. Not only was our hair shiny as all get out, but it felt smooth and silky to the touch, unlike how most box dyes leave our hair. We don't love that it contains PEGs, aka synthetic petrochemicals that help dyes penetrate the hair.

Wella Professionals Illumina Permanent Creme Hair Color

Among the personalized dyes, it concealed grays best (though not as well as traditional boxed hair color) and faded the least in Lab measurements on hair samples. Many testers noted that applying it was an effortless, “pleasant experience” and that their hair felt “healthy” after use. Numerous shades — especially dark hair like brunettes and reds — from Clairol's popular demi-permanent drugstore color impressed the GH Beauty Lab in evaluations.

We love that the ammonia-free formula processes in less than 20 minutes and promises minimal swelling of your strands, which can be damaging. This non-committal demi-permanent treatment only lasts for up to 24 shampoos and leaves hair super shiny. When it comes to salon treatments, the best professional hair color line is Wella Illumina Color Permanent Creme Hair Color. Available in 36 shades, the colorist-recommended formula is gentle, versatile, and leaves hair oh-so-shiny. However, if you're looking for a DIY option, your best bet is the Madison Reed Radiant Hair Color Kit—it's more gentle than other at-home kits and has everything you need to get your color right at home.

And if you want to keep your ends bright, you need this at-home hair color kit. It's pretty easy to use too—it comes with a professional brush that evenly deposits the color onto your ends without looking streaky or chunky. Whether you’re trying to get festival ready or you're already planning your looks for Halloween (hey, October will be here before you know it), this spray-on hair color is the perfect choice. It mists on evenly, feels weightless, and won’t leave your hair feeling heavy or crunchy. ChromaSilk Vivids are another great option if you want to experiment with a bright hue. The permanent cream comes in 20 statement shades ranging from aquamarine and emerald to magenta and red—as in fire-engine red (don't say we didn't warn you).

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